Creating Great Sales Scripts

Finding a Great Sales Scriptwriter

Radio Sales Scripting is a bit of an art, part psychology and a lot a selling expertise. As a rule of thumb, sales scripts should be as short as possible but long enough to build enough rapport to understand and uncover the client’s most urgent problem they are trying to solve with your product. When discovered by artfully steering your caller to explaining exactly what they are in need of, a great script helps a skilled sales person hone in and target the client’s problem and explain how your solution will work. The only way to truly learn how to craft sales scripts is to work with a master scriptwriter and then test your scripts to see what the effect of each change brings. I have worked with several expert scriptwriters and depending on the type of script you are looking for, I may be able to steer you to someone who can deliver an amazing phone script for your salesforce.

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